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Grand Re-Opening of H&M Soho I and Soho II
October 21, 2010 Events
H&M has give their two Soho Locations a fresh new look. Both H&M Soho 1 (558 Broadway bet Prince and Spring sts) and H&M Soho 2 (515 Broadway bet Spring and Broome sts) stores have been given all new interiors and fixtures with Soho 2 expanding by getting an entire new level. “This location will now feature the young trend department, an exclusive lingerie section, and the casual sportswear collections for both men and women in addition to the Ladies’ and Men’s collections!”.

To celebrate of both grand re-openings, H&M Soho 2, along with Nylon Magazine, held an unveiling event last night a packed crowd who were more than ready to enjoy the 25% off H&M’s already affordable prices, cocktails (courtesy of Svedka Vodka), some yummy hors d’oeuvres and giftbags (I missed out on the giftbags because I was too busy shopping, so I couldn’t tell you what was in it)

Unfortunately, I didn’t walk out with much (I’m not talking about the giftbag) – my only purchase was a pair of Dark Denim Trousers. I had two basic Tunics but my friend proceeded to take both out of my hands and told me NO (I’m paraphrasing) and I saw this beautiful medium heavy double breasted jacket (see below)

but unfortunately, they were all size fours which is when considering the size of my “girls”. This gave birth to a was a slight temper tantrum….mostly a lot of “damning” – don’t you just love the pockets but there are other H&M’s so the hunt is on.

Anyway, to continue the Grand Re-opening celebrations, both H&M Soho locations offered an H&M T-shirt and Access to Fashion Pass valued from $10 to $300 to the first 200 shoppers in line at each location. One lucky winner at each location received an All Access Fashion Pass allowing them early entry to the store to shop before doors opened to the public.

Both store locations will be open Monday through Saturday 10:00 a.m. to 9:00 p.m. and Sunday 11:00 a.m. to 8:00 p.m.

H&M was established in Sweden in 1947. Today there are around 2,000 H&M stores in 37 countries. H&M has a wide product range that is divided into a number of different concepts for women, men, teenagers, and children.

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